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Reinventing

city discovery

Meet the team who will awaken your curiosity, help you explore, encourage you to play and will help you to learn more about the city.

Fall in love with any city

see it like you’ve never seen it before

Secret City Trails is reinventing how we explore and enjoy cities. We do so through playful Discovery Walks in 50+ cities in Europe. Why? Because we believe in playfulness for awakening anyone’s curiosity. On our Walks, you serendipitously discover new places, notice little details in your surroundings – and learn about the city. You’ll gain a truly new perspective on city discovery.
“The world is full of magic things, patiently waiting for our senses to grow sharper.”
Irish poet, W.B. Yeats

Meet the team

of incredible humans

Frans

Creative Director

Lidwine

Director of City Explorers

Inge

Content Editor & Community Manager

Meet the team

of local creators

Our passionate local creators introduce themselves and their discovery walks. For each experience sold our creators receive a share of the revenue. Are you interested to be part of our creator community?  Find out more here.

A random pick out of our local creators

Mandy

Hola! My name is Mandy. I call Seville my home since 2019. My company, called Sevilla by Mandy, aims to help you to organise your city trip to Seville, ensuring you a great time in this city. Discover the hidden secrets with this city game through Seville.

Callum and Philippa

Hi, we’re Callum and Philippa, travel bloggers from Jersey! We love riddles, puns and travelling, when we finished the Munich trail, we knew that St Helier’s history would be the perfect backdrop for a game! We know that the best way to discover a city is to be shown around by a local, let us show you our home with Historic St Helier: Statues, Sailors and Soldiers.

Monique

Hola! My name is Monique, and I have been living in Alicante since 2006. I run a business called ‘Alicante Like a Local,’ where I help tourists find the best hotspots in this remarkable city! I’m taking you on this city trail to share the coolest city facts with you. From food, drinks, and ice creams; buildings, giant trees and the toughest yacht race around the world. Playing this game, you´ll see all the hidden gems and wonders that Alicante has to offer!

Neil

Hi there fellow adventurer, I’m Neil! I’m a playful London resident with a comprehensive knowledge of its neighbourhoods, cultures and quirks, and an enthusiasm for discovering and sharing the hidden gems beyond the guidebooks! You get to know a city in a completely different light when exploring on foot, and there’s no better way than seeing it through the eyes of a local! I’m so excited to introduce you to the vast urban playground of London, to tell you tales of its colourful history, show you the REAL hotspots, and most of all to put some fun into your visit! My South Bank game, Peckham walk, Surrey Quays route, Rotherhithe Riverside trail and Hampstead experience are ready and waiting for you!

News & Announcements

Bigger updates we’d love to share

Milan Underground: Street art and Stories in the Navigli area
“Really enjoyed it, great tour!”
July 27, 2026
Jersey’s St Helier: Statues, Sailors and Soldiers
“Such fun!”
July 27, 2026
Verona stadsspel: De geheimen van het historisch centrum
no comment
July 27, 2026
Bari: the local secrets of the Old Town
no comment
July 27, 2026
Malmö city game: a multicultural city with a rich history
“It was great”
July 26, 2026
Malmö city game: a multicultural city with a rich history
“Nice way to explore Malmö with creative riddles.”
July 26, 2026

Recommended by

Brands that love us

Let’s chat!

about collaborating, playfulness, or sustainable tourism

We’re here for you. Email us at hi@secretcitytrails.com or give us a call at +3197010241044.

Looking for a creative side project? Become a game builder with us.

We’re registered as Goosebumps Adventures BV in the Netherlands under company KvK 86093800. We are kindly supported by Transavia Ventures.

Become a Game Builder

Share your city’s hidden gems, enjoy a creative side-project, earn extra income.