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Reinventing

city discovery

Meet the team who will awaken your curiosity, help you explore, encourage you to play and will help you to learn more about the city.

Fall in love with any city

see it like you’ve never seen it before

Secret City Trails is reinventing how we explore and enjoy cities. We do so through playful Discovery Walks in 50+ cities in Europe. Why? Because we believe in playfulness for awakening anyone’s curiosity. On our Walks, you serendipitously discover new places, notice little details in your surroundings – and learn about the city. You’ll gain a truly new perspective on city discovery.
“The world is full of magic things, patiently waiting for our senses to grow sharper.”
Irish poet, W.B. Yeats

Meet the team

of incredible humans

Frans

Creative Director

Lidwine

Director of City Explorers

Inge

Content Editor & Community Manager

Meet the team

of local creators

Our passionate local creators introduce themselves and their discovery walks. For each experience sold our creators receive a share of the revenue. Are you interested to be part of our creator community?  Find out more here.

A random pick out of our local creators

Heenah

Hi there! I’m Heenah, a freelance graphic designer and artist. I’m originally from the UK, but I’ve lived in the Netherlands since 2018 and have absolutely fallen in love with the city of Leiden, where I live! I get endless inspiration just walking through the charming streets here. If you love history, art and architecture then definitely try out my Secret City Trail!

Inge

My name is Inge, I am a Dutchie living in Milan. Not because I fell in love with an Italian, but with the city. Milan is often still seen as the city of fashion and design, but it has so much more to offer! I’d like you to discover this during one of my trails in Milan or play the trails in my favorite destinations for the weekend: Como and Bellagio.

Julia

Hello there! My name is Julia, born and raised in Madrid. I am a traveller who loves to discover the uncrowded, hidden gems during my trips and I would love to show you those places in my city. Walking narrow streets, tasting the local Madrid, learning about the history and literature through the stories. If you go on my gamified walk ‘Follow in the footsteps of famous writers‘ you will solve riddles that will make you just a little bit native!

Jill

Hello there! My name is Jill and I love living in Brussels! I am originally from Flanders but I feel like a ‘Brusseleir’ after more than a decade in the capital of Europe. Check out my first game in the neighbourhood of Sainte-Catherine.

News & Announcements

Bigger updates we’d love to share

Prague’s Jewish Quarter: A Riddle Walk Through The Vanished City
“Was a great experience! Thank you for sharing with us such great stories about Prague!”
October 27, 2026
Sevilla stadsspel: de geheimen van het historische centrum
“Top!!”
October 23, 2026
Valencia: Geheimen van de oudste wijk van Valencia (Nederlands)
“Leuk om op plekjes te komen waar je normaal niet komt.”
October 22, 2026
Valencia: Geheimen van de oudste wijk van Valencia (Nederlands)
“Waanzinnig leuk, interessant en lekker”
October 20, 2026
Amsterdam’s De Pijp: an (outdoor) arts and culture game
“ no comment “
October 20, 2026
Como: ontdek de schoonheid van de stad aan het Comomeer (Nederlands)
“Leuk en leerzaam!”
October 20, 2026

Recommended by

Brands that love us

Let’s chat!

about collaborating, playfulness, or sustainable tourism

We’re here for you. Email us at hi@secretcitytrails.com or give us a call at +3197010241044.

Looking for a creative side project? Become a game builder with us.

We’re registered as Goosebumps Adventures BV in the Netherlands under company KvK 86093800. We are kindly supported by Transavia Ventures.

Become a Game Builder

Share your city’s hidden gems, enjoy a creative side-project, earn extra income.